About our company
For over three decades, Adaconi has inspired through integrity, excellence and respect, bringing customers across the country trusted solutions in office supplies, stationery and art products. Discover the story of a business built with passion and dedication





The company
Founded by Mircea Neiconi in 1991, Adaconi was intended to be the fulfillment of a dream about a business defined by integrity, excellence and respect.
Starting with a store opened in Hațeg, the business continued with the production and installation of blinds, followed by the opening of a wholesale warehouse of notebooks and other office and stationery products.
In 1998, Adaconi started a small distribution network, hiring its own sales agents, and in 2002 it initiated the import of important brands, expanding nationally by opening distribution centers in Bucharest, Cluj-Napoca and Iași. Since 2007, Adaconi has created and invested in its own brands – DACO and ECADA – which are in continuous development.
Currently, the Adaconi company is recognized nationally as specializing in the import and distribution of school supplies, office supplies and storage media, materials and tools for fine arts and crafts. Today, the company, with over 90 employees, serves over 1,500 businesses, distributing over 2,400 products under its own brands and over 1,200 products exclusively on the Romanian market.
The values
What laid the foundation for the dream called Adaconi was the determination to build a strong multinational company on three essential values:
- Integrity – Is there anything that strengthens relationships more than keeping your promises and commitments? That’s why we are determined to align our thoughts, words, and actions as much as possible.
- Excellence – Is there anything that ensures success better than doing your best with everything you have, wherever you are? That’s why we are committed to being the best in office and stationery distribution by investing in our team, our products, and our customers.
- Respect for people – Is there anything that empowers people more than showing care and offering opportunities? That’s why we are dedicated to being attentive to the needs and expectations of our employees and partners, doing everything within our power to support their success.


The team
The dream of becoming a multinational company built on values cannot be achieved without a strong team. Building the Adaconi team was one of the great challenges, the right people, in the right places, being considered a true treasure.
How are we different?
This business approach has allowed us to excel and stand out through:
- Trust in Customer Relationships – We prioritize integrity, respect, and quality.
- Pragmatism in Our Services – An efficient nationwide distribution network with centers in Hațeg, Bucharest, Cluj, and Iași.
- Developing Our Own Brands – Our DACO and ECADA brands are well-recognized and appreciated in the market.
- Quality and Exclusivity in Imports – Strong brand partnerships with Milan, Inoxcrom, Picasso, and Clariana.


Notebook Factory
Superior Quality, Designed for Education and Inspiration
Adaconi opens a new chapter in production excellence: a modern factory specializing in high-quality notebooks. Designed to meet various educational, professional, and creative needs, this facility focuses on advanced technology and environmental responsibility.
How does the notebook factory innovate?
- Premium Materials – Durable paper, friendly to fountain pens and pencils.
- Diversity – School, office, and special project notebooks.
- Attention to Detail – Functional and aesthetic designs tailored for every user.
- Care for nature – A sustainable production process.

The company
Founded by Mircea Neiconi in 1991, Adaconi was intended to be the fulfillment of a dream about a business defined by integrity, excellence and respect.
Starting with a store opened in Hațeg, the business continued with the production and installation of blinds, followed by the opening of a wholesale warehouse of notebooks and other office and stationery products.
In 1998, Adaconi started a small distribution network, hiring its own sales agents, and in 2002 it initiated the import of important brands, expanding nationally by opening distribution centers in Bucharest, Cluj-Napoca and Iași. Since 2007, Adaconi has created and invested in its own brands – DACO and ECADA – which are in continuous development.
Currently, the Adaconi company is recognized nationally as specializing in the import and distribution of school supplies, office supplies and storage media, materials and tools for fine arts and crafts. Today, the company, with over 90 employees, serves over 1,500 businesses, distributing over 2,400 products under its own brands and over 1,200 products exclusively on the Romanian market.

The values
What laid the foundation for the dream called Adaconi was the determination to build a strong multinational company on three essential values:
- Integrity – Is there anything that strengthens relationships more than keeping your promises and commitments? That’s why we are determined to align our thoughts, words, and actions as much as possible.
- Excellence – Is there anything that ensures success better than doing your best with everything you have, wherever you are? That’s why we are committed to being the best in office and stationery distribution by investing in our team, our products, and our customers.
- Respect for people – Is there anything that empowers people more than showing care and offering opportunities? That’s why we are dedicated to being attentive to the needs and expectations of our employees and partners, doing everything within our power to support their success.

The team
The dream of becoming a multinational company built on values cannot be achieved without a strong team. Building the Adaconi team was one of the great challenges, the right people, in the right places, being considered a true treasure.

How are we different?
This business approach has allowed us to excel and stand out through:
- Trust in Customer Relationships – We prioritize integrity, respect, and quality.
- Pragmatism in Our Services – An efficient nationwide distribution network with centers in Hațeg, Bucharest, Cluj, and Iași.
- Developing Our Own Brands – Our DACO and ECADA brands are well-recognized and appreciated in the market.
- Quality and Exclusivity in Imports – Strong brand partnerships with Milan, Inoxcrom, Picasso, and Clariana.

Notebook factory
Superior Quality, Designed for Education and Inspiration
Adaconi opens a new chapter in production excellence: a modern factory specializing in high-quality notebooks. Designed to meet various educational, professional, and creative needs, this facility focuses on advanced technology and environmental responsibility.
How does the notebook factory innovate?
- Premium Materials – Durable paper, friendly to fountain pens and pencils.
- Diversity – School, office, and special project notebooks.
- Attention to Detail – Functional and aesthetic designs tailored for every user.
- Care for nature – A sustainable production process.
